Online Journalism and New Media Program

Online Journalism and New Media Program

Founded in 2014, the major of Online Journalism and New Media is a major established by the university to meet the development trend of Internet and digital media. Highlighting application ability, attaching importance to internationalization and emphasizing composite quality are the development characteristics of the major. This major is in line with international standards in teaching design, fully reflecting the characteristics of internationalization and frontier, and has extremely broad development prospects. The major has advanced teaching facilities and students can practice base which supported by the Ministry of Education.
    This program helps students acquire theoretical knowledge of the Internet, digital media and social networks, develop practical application skills in the digital media from content to technology, and improve their English skills in a comprehensive manner. It also fosters innovative thinking and explores students' potential for careers in the Internet industry on a global scale. Students will learn to use new media technologies to produce content, creative planning, product operation and new media entrepreneurial activities on a global scale, and become global Internet communication talents who are able to understand content, technology, data analysis, and communication.

The major actively promotes cooperation with media and Internet enterprises to carry out practical teaching, and students' practice is integrated into the industry's new media development or operation. Students work closely with industry personnel, receive joint guidance from professional teachers and industry personnel. Their practice results are directly tested by the market, and students are able to determine their own development goals through industry practice.
   The first graduating class of this major graduated in 2018, and the employment direction includes famous Internet companies such as Bilibili, famous foreign companies such as L'Oreal Group, and some other students entered the first-class universities at home and abroad such as Columbia University, University of Southern California, University of London, Leeds University, Shanghai Jiao Tong University, etc. to pursue master's degree.